Things To Do
in Karlovo

Karlovo is a small historic town in central Bulgaria nestled at the northern foot of the Balkan (Stara Planina) Mountains and at the heart of the Rose Valley. It is famous as the birthplace of the Bulgarian national hero Vasil Levski and for its long tradition of rose growing and rose oil production. The town combines a well-preserved old quarter, museums, and easy access to mountain trails and national-park scenery.

Karlovo is an excellent base for low-key cultural tourism, seasonal rose-field visits, and hiking to peaks such as Botev.

Day Trips

Spend a day exploring around

day 1
Exploring Historic Center
morning
:

Start your day with a visit to the iconic Church of St. Nicholas, a beautiful example of Bulgarian Revival architecture. Stroll through the charming streets and take in the vibrant atmosphere while enjoying a traditional Bulgarian breakfast at a local café. Don't forget to stop by the Karlovo Historical Museum to immerse yourself in the rich cultural heritage of the area.

afternoon
:

After lunch at a cozy eatery, delve deeper into Karlovo's history by visiting the birthplace of the famous revolutionary Vasil Levski, where you can learn about his significant contributions to Bulgaria. Wander through the lush parks surrounding the city, perhaps taking a moment to relax by the fountains. As the afternoon sun sets, make your way to the nearby hills for a panoramic view of the city.

evening
:

As night falls, enjoy dinner at a traditional Bulgarian restaurant, sampling local dishes like shopska salad and moussaka. After your meal, take a leisurely walk through the illuminated streets of the historic center, soaking in the evening ambiance. Conclude your day with a visit to a local tavern for some live folk music and dancing.

day 2
Nature and Hiking at the Balkan Mountains
morning
:

Kick off your day with a hearty breakfast before heading to the Balkan Mountains for an invigorating hike. The crisp mountain air fills your lungs as you walk along scenic trails lined with wildflowers and stunning vistas. Keep an eye out for local wildlife, including various bird species and perhaps even a deer.

afternoon
:

Pack a picnic lunch to enjoy amidst nature, surrounded by the tranquility of the mountains. After lunch, continue your hike to one of the stunning viewpoints where you can take in the breathtaking landscapes of the surrounding countryside. Spend some time exploring the diverse flora and fauna unique to this region.

evening
:

Return to Karlovo and unwind with a relaxing dinner at a local restaurant, reflecting on the adventures of the day. Enjoy traditional Bulgarian cuisine, pairing your meal with some local wine. End your evening with a peaceful walk through the town, perhaps stopping at a café for dessert and coffee.

Cost Guide

Prices

ItemPrice
🍔Meal at inexpensive restaurant$6-12
Coffee (espresso) at a cafe$1.50-3
🍺Domestic beer (0.5L in a bar)$2-4
🚕Short taxi ride (within town)$3-6
🏨Mid-range hotel per night$35-70

Strengths and Weaknesses

  • Rich cultural history and museums, including Vasil Levski’s birthplace
  • Access to mountain trails and Central Balkan National Park for hiking
  • Unique rose-culture heritage and seasonal rose products
  • Compact, walkable town center with authentic local feel
  • Limited nightlife and fewer tourist amenities compared with larger cities
  • Public transport connections are less frequent—best with a car
  • Fewer international dining options and specialist dietary outlets
  • Some mountain trails are demanding and require experience or a guide
  • "Здравейте (Zdraveyte)" - Hello
  • "Благодаря (Blagodarya)" - Thank you
  • "Моля (Molya)" - Please / You’re welcome
  • "Колко струва? (Kolko struva?)" - How much does it cost?
  • "Къде е ...? (Kade e ...?)" - Where is ...?
  • "Наздраве (Nazdrave)" - Cheers

Places to Visit in Karlovo

Visit one of these nice places.

Vasil Levski House Museum and Old Town

Picturesque Revival-era houses, cobbled streets and museum facades provide great cultural and architectural shots.

Rose Fields (May–June)

Endless rows of blooming oil-rose bushes at dawn for atmospheric photos of the Rose Valley during harvest season.

Shipka Pass and Shipka Memorial

Dramatic monument perched on a pass with sweeping views across the valley—excellent for panoramas and history-themed images.

Balkan Mountain Vistas (Kozya Stena, Botev Peak approaches)

Mountain ridges, forested slopes and highland meadows ideal for landscape photography, especially at sunrise/sunset.

Town Square and Local Markets

Candid social photography opportunities: vendors, shoppers, cafes and everyday life in a small Bulgarian town.

Culinary Guide

Food in Karlovo

Karlovo’s cuisine reflects traditional Bulgarian and Rose Valley specialties: hearty stews, grilled meats, fresh salads, dairy products, and sweets often flavored with rose. Local producers sell rose oil, rose jam, liqueurs and cosmetics alongside typical Bulgarian fare.

Karlovo Famous Food

Signature dishes, delicacies and famous food

Shopska Salad

A classic Bulgarian salad of tomatoes, cucumbers, peppers and grated sirene cheese—easy to find in any cafe or mehana.

Must-Try!

Kavarma

A slow-cooked meat and vegetable stew (usually pork or chicken) served in a clay pot; common in local taverns.

Banitsa

Baked filo pastry with cheese and eggs for breakfast or a snack; widely available at bakeries and cafes.

Kyufte and Kebapche

Seasoned meatballs and grilled minced-meat sausages served with sides—staples at street stalls and mehanas.

Rose Jam and Rose Liqueur

Specialty products from the Rose Valley; try rose jam on bread or local liqueur as a digestif.

Food Markets

Explore local food markets

Karlovo Central Market

A weekday market offering seasonal fruit, vegetables, cheeses, and local preserves—good for tasting fresh produce and meeting growers.

Town Square Street Stalls

Occasional stalls or small vendors sell grilled meat, banitsa and pastries; best for quick eats and snacks.

Climate Guide

Weather

Karlovo has a continental climate with mountain influence: warm to hot summers in the valley, cool and crisp autumns, cold winters with snow in the surrounding mountains, and mild springs. Elevation changes near the town cause microclimates—higher trails remain cooler and snowier in winter compared with the town center.

How to Behave

Tips on cultural norms and respectful behavior

Greetings

A friendly handshake is common; use formal greetings (Mr/Ms) with older people until invited to use first names.

Respect for History

Bulgarians are proud of national heroes like Vasil Levski and historic commemorations—show respect when visiting memorials and museums.

Dress and Behavior

Casual dress is fine in town; modest dress is appropriate in churches. Avoid loud behavior in quiet residential areas.

Invitations

If invited to a Bulgarian home, it’s polite to bring a small gift (flowers, sweets); remove shoes if hosts request it.

Safety Guide

Safety

Karlovo is generally safe for travelers with low levels of violent crime. Take normal precautions against petty theft (watch bags in crowded areas), avoid hiking alone on unfamiliar mountain routes without proper gear and maps, and check weather and trail conditions before heading to high elevations. Emergency number in Bulgaria is 112.

Tipping in Karlovo

Ensure a smooth experience

Tipping Etiquette

Tipping is appreciated but not mandatory: around 5–10% in restaurants if service is good, round up taxi fares, and leave small change for cafe service or porters.

Payment Methods

Cash (Bulgarian leva, BGN) is king in markets, small shops and rural areas; most restaurants and bigger shops accept cards and contactless payments. ATMs are available in town center.

Best Time to Visit

And what to expect in different seasons...

Spring

Mild temperatures, blooming flowers and the start of the rose season toward late spring—great for hiking before summer heat and for photographing emerging greenery.

Summer

Warm to hot days in the valley (July–August), excellent for rose festivals in May–June and for high-mountain hikes early in the day; bring sun protection and plan strenuous hikes for morning hours.

Autumn

Crisp, pleasant weather with colorful foliage in the mountains—ideal for hiking and photography; some tourist services begin to wind down after September.

Winter

Cold with occasional snow in town and heavier snow at higher elevations—roads to passes may be icy; dress warmly and check road conditions if driving to mountain trails.

Nightlife Guide

Karlovo at Night

Karlovo’s nightlife is low-key and centered around small bars, taverns and cafes—expect relaxed evenings with local wine or rakia and occasional live folk music. For a more vibrant club scene, residents go to nearby Plovdiv (about an hour away). Seasonal events and village festivals can turn into lively late-night gatherings.

Hiking in Karlovo

Immerse in an unforgettable hike.

Botev Peak via Kozya Stena

A demanding multi-hour trek climbing from the Karlovo side through Kozya Stena ridge toward Botev Peak (the highest in the Stara Planina range). Expect steep and rocky sections—appropriate for experienced hikers or guided groups.

Central Balkan National Park Trails

Various marked trails offering waterfalls, dense beech and fir forests, wildlife viewing and mountain meadows. Routes vary from easy day walks to multi-day treks with mountain refuges.

Shipka Pass and Nearby Ridge Walks

Shorter hikes and panoramic viewpoints near the historic Shipka Pass—good for combining light walking with visits to the Shipka Memorial and nearby battle sites.

Rose Valley Countryside Walks

Gentle walks through agricultural landscapes and rose fields around Karlovo, ideal in late spring and early summer for photography and informal farm visits.

Airports

How to reach Karlovo by plane.

Plovdiv Airport (PDV)

Approximately 50–70 km south of Karlovo (depending on route); the most convenient regional airport with domestic and seasonal international flights. Transfer by car or regional bus; driving takes around 1–1.5 hours.

Sofia Airport (SOF)

Bulgaria’s largest international airport around 150–170 km from Karlovo; wider flight options and car rental services. Travel time by car is roughly 2–2.5 hours, or accessible by train/bus connections via Plovdiv.

Burgas Airport (BOJ)

Further away on the Black Sea coast (approximately 200+ km), useful if combining a seaside trip with the Rose Valley. Transfer requires a long drive or intercity bus connections.

Getting Around

Walkability

Karlovo’s historic center is compact and highly walkable with short distances between main sights, markets and cafes. Hilly streets and cobbles appear in older areas, so comfortable shoes are recommended. For exploring surrounding valleys and mountain trailheads, a car or taxi is useful.

Demographics

Explore demographics in this area.

Ethnic Bulgarians

The majority of Karlovo’s population are ethnic Bulgarians who maintain local traditions and customs connected to the Rose Valley and historic heritage.

Roma and Other Minorities

There are smaller communities of Roma and other groups in the region contributing to local cultural diversity.

Seasonal Visitors and Farmers

During the spring and early summer rose harvest, seasonal agricultural workers and tourists swell the local economy and cultural life.

Popular Sports

Explore popular sports in region.

Football (Soccer)

Local and regional football is popular—community matches and youth programs are common.

Hiking and Mountaineering

Given Karlovo’s proximity to the Balkan Mountains, hiking, trekking and mountaineering are popular outdoor pursuits among locals and visitors.

Cycling

Road cycling and mountain biking are increasingly popular on valley roads and forest tracks.

Transportation

Traffic

Traffic in Karlovo is light compared to larger Bulgarian cities; main congestion can occur during festivals or seasonal tourism. Regional roads to mountain passes can be narrow and winding; drive carefully, especially in winter. Public transport includes regional buses and some train connections to Plovdiv and Sofia, but schedules can be limited—plan transfers in advance.

Accomodations

Find the best place to stay when visiting Karlovo.

Dietary Restrictions

Tips for restricted diets.

Vegetarian

Vegetarian options are available (salads, banitsa, grilled vegetables, bean soups). Ask for vegetable-only preparations; many restaurants can adapt dishes if you explain your needs.

Vegan

More limited but achievable—stick to salads, vegetable stews, beans and bread. Carry snacks in rural areas where options are sparse.

Gluten-free

Challenging in traditional bakeries and banitsa-heavy cuisine; grilled meats, salads and some soups are safe—communicate clearly about flour usage.

Halal / Kosher

Dedicated halal or kosher options are rare; some meat dishes may be pork-based, so ask about ingredients or choose vegetable-based meals.

Health & Medical

Healthcare

Karlovo has local clinics and a municipal health center for routine care and minor emergencies. For specialist treatment or major emergencies, the nearest major hospitals are in Plovdiv (about 50–70 km away) and Sofia (about 160 km). Carry travel insurance and an up-to-date list of medications, and know emergency number 112.

Discover Bulgaria

Read more in our Bulgaria 2025 Travel Guide.

Bulgaria Travel Guide