Things To Do
in Jaqma

Jaqma is a coastal town in western Morocco where centuries of fishing heritage mingle with a growing arts and dining scene. The old medina preserves winding lanes, whitewashed buildings, and traditional souks, while a new beachfront promenade offers cafes and views along the Atlantic. The climate is tempered by the sea, producing mild winters and long, sunny summers that invite exploration year round.

Visitors are welcomed with warm hospitality and cuisine that highlights seafood, citrus, and fragrant spices.

Day Trips

Spend a day exploring around

day 1
Arrival in Jaqma
morning
:

Arrive at Jaqma and settle into your hotel. After unpacking, enjoy a leisurely breakfast at a local café, savoring traditional Moroccan pastries and mint tea. Take a casual stroll around the vibrant streets to soak in the local atmosphere.

afternoon
:

Visit the bustling souks, where you can find colorful textiles, handicrafts, and spices that reflect the rich Moroccan culture. Engage with local artisans and perhaps pick up a unique souvenir or two. Stop for lunch at a nearby restaurant, sampling delicious tagines and couscous.

evening
:

As the sun sets, make your way to a rooftop terrace for panoramic views of the city. Enjoy a dinner featuring Moroccan cuisine, complete with live music to enhance the ambiance. Finish the night with a walk through the illuminated streets, relishing the charm of Jaqma.

day 2
Day Trip to the Atlas Mountains
morning
:

Take an early drive to the Atlas Mountains, where you can see breathtaking landscapes and traditional Berber villages. Enjoy a guided hike through the scenic trails, learning about the flora and fauna of the region. Stop for a picnic breakfast amidst the stunning views.

afternoon
:

Visit a local Berber home for a traditional lunch, experiencing the warm hospitality of the mountain people. After lunch, continue exploring the mountains, visiting waterfalls and enjoying the rustic charm of the villages. Capture stunning photographs of the majestic mountain range.

evening
:

Return to Jaqma in the evening, where you can relax and reflect on your mountain adventure. Dine at a local restaurant, enjoying hearty mountain-inspired dishes. Unwind with some traditional Moroccan music to end the day on a high note.

Cost Guide

Prices

ItemPrice
🍔Meal at inexpensive restaurant$10-15
Cup of coffee or tea$1-3
🚇Public transport day pass$2-6
🏨Mid-range hotel per night$40-100
🛍️Local souvenir$3-25

Strengths and Weaknesses

  • Rich history and coastal scenery
  • Delicious seafood and spice-forward cuisine
  • Warm hospitality and budget-friendly travel
  • Compact town with easy day trips
  • Limited English in some markets
  • Seasonal heat in summer can be intense
  • "Salam alaykum" - Hello
  • "Shukran" - Thank you
  • "Min fadlak" - Please
  • "Fin al-hotel?" - Where is the hotel?
  • "B'slama" - Goodbye

Places to Visit in Jaqma

Visit one of these nice places.

Old Medina Gate

A striking entrance with textured walls, blue doors, and market activity that provides authentic street photography opportunities.

Atlantic Coastline Promenade

Long sea-facing walkway perfect for sunrise or sunset shots with waves crashing and fisherman silhouettes.

Harbor Lighthouse at Sunset

Iconic lighthouse perched above the harbor; dramatic skies and golden light for dramatic photos.

Kasbah Ruins Overlook

Historic fortress remnants offering sweeping views of the town, coast, and horizon beyond.

Culinary Guide

Food in Jaqma

Moroccan coastal cuisine in Jaqma blends seafood with citrus, olive oil, herbs, and fragrant spices. Mint tea is a daily ritual, and bread accompanies most meals. Expect a mix of street stalls, casual cafes, and intimate restaurants showcasing fresh catch and regional produce.

Jaqma Famous Food

Signature dishes, delicacies and famous food

Tagine de poisson

A fragrant fish tagine with tomatoes, olives, preserved lemon, and aromatic spices, commonly found at seaside restaurants.

Must-Try!

Couscous aux légumes

Steamed couscous with seasonal vegetables, chickpeas, and a rich vegetable or meat broth.

Pastilla au poulet

A delicate savory pastry layered with chicken, almonds, cinnamon, and sugar, often served on special occasions.

Harira

A hearty tomato lentil soup flavored with herbs and sometimes meat, a staple to start a meal during cooler evenings.

Chebakia

Sesame-sweet pastries fried crisp and rolled in honey and sesame seeds, popular for dessert and tea accompaniment.

Food Markets

Explore local food markets

Souk du Port

A bustling market by the harbor offering grilled seafood, fried delights, fresh fruit, and small bites to sample along the waterfront.

Marché des Palmiers

A neighborhood market known for herbs, citrus, olives, and baked goods, great for picking up picnic supplies.

Rue des Épices

A spice market lane where you can smell cumin, coriander, saffron, and dried citrus while browsing colorful stalls.

Climate Guide

Weather

The climate is Mediterranean-mist with Atlantic influence. Summers are warm to hot with humidity moderated by sea breezes; winters are mild with occasional rain. Spring and autumn are especially pleasant for outdoor activities and photography.

How to Behave

Tips on cultural norms and respectful behavior

Dress modestly in public spaces

Cover shoulders and knees in the medina and religious sites; lightweight, breathable clothing is practical year-round.

Greetings and gestures

A handshake is common; use the right hand for greetings and passing items. In more traditional settings a light nod or verbal greeting may be preferred.

Photography etiquette

Ask permission before photographing people, especially in markets or homes; avoid intrusive shots and respect privacy.

Safety Guide

Safety

Jaqma is generally safe for travelers, but standard precautions apply: keep valuables secure in crowded markets, use reputable transport after dark, and stay aware of surroundings in busy areas. Pickpocketing can occur in markets; avoid poorly lit alleys at night and use licensed taxis.

Tipping in Jaqma

Ensure a smooth experience

Tipping Etiquette

Small tips are appreciated for good service: 5-10 MAD for porters or sanitation staff, 10-15 MAD for waitstaff at casual eateries, and about 10% at mid-range restaurants if service is not included.

Payment methods

Cash in MAD is widely accepted; many shops and hotels also take cards. ATMs are common in town, but carry some cash for markets and smaller cafes.

Best Time to Visit

And what to expect in different seasons...

Spring

Mild temperatures with blooming citrus and almond trees; ideal for outdoor walks and markets without the peak crowds.

Summer

Warm to hot days with coastal cooling sea breezes; plan morning or late afternoon activities to avoid peak heat; stay hydrated and wear sunscreen.

Autumn

Pleasant weather and fewer crowds; great for coastal hikes and photography at golden hour.

Winter

Mild to cool temperatures with occasional rain; sea views are dramatic and the town feels quieter and more intimate.

Nightlife Guide

Jaqma at Night

Evenings in Jaqma are relaxed and mostly centered around seaside cafes, casual restaurants, and live music venues. You’ll find rooftop bars with views of the coast, intimate venues offering traditional music, and late-night cafes serving mint tea and pastries. The scene is friendly and low-key, suitable for families and travelers seeking a cultural, rather than club-style, night out.

Hiking in Jaqma

Immerse in an unforgettable hike.

Cliffside Coastal Trail

A moderate coastal hike with sea views, rugged cliffs, and seasonal wildlife.

Atlas foothills day-hike

Half-day hike inland offering farmland views and distant mountain vistas accessible within a short drive from Jaqma.

Airports

How to reach Jaqma by plane.

Casablanca Mohammed V International Airport (CMN)

Major international gateway with rail and road connections to Jaqma; frequent domestic flights as well.

Rabat-Salé Airport (RBA)

Smaller regional airport serving domestic and limited international flights; drive to Jaqma typically 30-60 minutes depending on traffic.

Getting Around

Walkability

The town center is compact and walkable with narrow pedestrian lanes; expect uneven paving in the old town and some hills. Taxis are plentiful for longer hops, and streets outside the medina are generally accessible by foot or ride-share.

Demographics

Explore demographics in this area.

Local residents

A mix of coastal families, fishermen heritage, and artisans keeping traditional crafts alive.

Visitors and expatriates

Growing number of travelers, especially in spring and autumn, drawn to music, markets, and seafood cuisine.

Popular Sports

Explore popular sports in region.

Football (soccer)

The most popular sport; local teams and informal street matches are common, especially on weekend afternoons.

Basketball

Popular in community centers and schools; pickup games happen in public courts.

Transportation

Traffic

Traffic tends to be moderate to heavy near the harbor and along coastal routes during peak hours. Public transport includes buses and shared taxis; driving is practical but parking can be limited in the old town.

Accomodations

Find the best place to stay when visiting Jaqma.

Dietary Restrictions

Tips for restricted diets.

Vegetarian

Vegetarian options include vegetable tagines, chickpea couscous, lentil soups, and salads; ask for vegetable stock and no meat broths when available.

Health & Medical

Healthcare

Healthcare is available through private clinics in Jaqma and a regional hospital in nearby towns. Pharmacists are common and can provide over-the-counter remedies. It is advisable to have travel insurance and carry prescription documents if needed.

Discover Morocco

Read more in our Morocco 2025 Travel Guide.

Morocco Travel Guide