Things To Do
in Itarema

Itarema is a sun-kissed coastal town in Ceará, Brazil, known for its wind-sculpted dunes, fishing culture, and broad Atlantic beaches. The area blends traditional rural life with exhilarating water sports, especially around the Guajiru peninsula. Visitors are drawn to colorful boats, simple beachside eateries, and wide horizons that stretch to palm-fringed coastlines.

Itarema serves as a gateway to nearby lagoons, dunes, and small offshore fisheries that give the region its unique character.

Day Trips

Spend a day exploring around

day 1
Exploring Historic Center
morning
:

Begin your day with a leisurely stroll through the charming streets of Itarema's historic center, where colonial architecture meets vibrant local culture. Stop by the local market to sample fresh fruits and traditional Brazilian snacks while mingling with friendly vendors. Don't miss the stunning church of São Pedro, which stands as a centerpiece of the town's rich history.

afternoon
:

After lunch at a local café, make your way to the Museu de Itarema to delve deeper into the area's history and heritage. Explore exhibits showcasing the region's artistic roots and the impact of the ocean on local life. Take a moment to relax in one of the quaint squares, enjoying the lively atmosphere and watching locals go about their daily routines.

evening
:

As the sun sets, enjoy a traditional dinner at a nearby restaurant known for its local seafood dishes. Savor the flavors of the region while listening to live music that often accompanies the local dining experience. Conclude your evening with a stroll along the waterfront, taking in the calming sounds of the ocean waves.

day 2
Beach and Water Sports
morning
:

Start your day with a hearty breakfast at your accommodation, fueling up for a day of fun in the sun. Head to Praia de Itarema, where the soft sands and gentle waves invite you to relax and unwind. Rent a kayak or paddleboard and explore the coastline, taking in the breathtaking views of the Atlantic Ocean.

afternoon
:

After spending the morning on the water, enjoy a delicious seafood lunch at a beachside restaurant, where fresh catch is the order of the day. Spend the afternoon trying your hand at various water sports, such as windsurfing or kite surfing, with lessons available for beginners. The friendly instructors will ensure you have a safe and thrilling experience on the waves.

evening
:

As the sun begins to set, gather around a bonfire on the beach with fellow travelers and locals, sharing stories and laughter. Enjoy a casual dinner of grilled fish and tropical fruits while watching the sky turn vibrant shades of orange and pink. Cap off your night by dancing to the rhythm of live music that often fills the air at local beach bars.

Cost Guide

Prices

ItemPrice
🍔Meal at inexpensive restaurant$8-12
🥤Coffee or soft drink$1-3
🚖Short taxi ride$3-6
🏨Basic hotel room per night$20-40
🍺Beer at a bar$2-4

Strengths and Weaknesses

  • Beaches, dunes, and lagoons provide diverse scenery
  • Friendly, laid-back vibe with strong fishing culture
  • Great wind sports and outdoor activities
  • Authentic regional cuisine and markets
  • Limited infrastructure in rural areas
  • Public transportation can be sparse outside the town center
  • "Olá" - Hello
  • "Bom dia" - Good morning
  • "Por favor" - Please
  • "Obrigado(a)" - Thank you
  • "Quanto custa?" - How much does it cost?
  • "Onde fica o banheiro?" - Where is the bathroom?
  • "Eu gostaria de... " - I would like...
  • "Pode falar mais devagar, por favor?" - Could you speak more slowly, please?
  • "Você aceita cartão?" - Do you accept cards?
  • "Endereço, por favor" - The address, please

Places to Visit in Itarema

Visit one of these nice places.

Praia de Guajiru at sunrise

Long, empty sands with dramatic early light; mirror-like water and wind-sculpted dunes create striking silhouettes.

Itarema harbor

Colorful boats, fishing nets, and local fishermen provide vibrant, candid harbor scenes.

Dunas de Guajiru

Golden dunes against a bright sky; excellent for wide-angle desert-coastline compositions.

Littoral townscape

Colorful houses and palm-lined streets along the coast, especially lively near market hours.

Praia de Itarema ao pôr do sol

Sunset over the waves with silhouettes of palm trees and distant boat traffic; ideal for silhouettes and warm tones.

Culinary Guide

Food in Itarema

Itarema’s cuisine centers on fresh seafood, tropical fruits, and simple regional staples. Expect flavorful pirão, fish stews, and coconut-based dishes that reflect a coastal, farm-to-table sensibility. Street food and market snacks offer quick bites between activities, while seaside restaurants emphasize grilled fish and shellfish. Hydration and sunscreen are essential given the tropical sun and sea air.

Itarema Famous Food

Signature dishes, delicacies and famous food

Moqueca de peixe (fish stew)

A coconut milk–based fish stew with peppers and coriander; widely available at cevicherias and seaside restaurants along the harbor.

Must-Try!

Pirão

A thick cassava or corn flour porridge often served with seafood; a staple accompaniment to fish dishes at local eateries.

Coco-lime shrimp

Shrimp sautéed with coconut milk and lime, commonly found in coastal osterias and market stalls.

Food Markets

Explore local food markets

Mercado Municipal de Itarema

A small-town market where you can sample fresh fruit, coconuts, pão de queijo-style biscuits, and street snacks; great for observing daily life.

Climate Guide

Weather

Itarema has a tropical coastal climate with warm to hot temperatures year-round. The area experiences a trade-wind breeze that keeps conditions comfortable for much of the day, but humidity remains high. Rain is more common in the rainy season, and sea temperatures stay warm enough for swimming most of the year.

How to Behave

Tips on cultural norms and respectful behavior

Greetings and respect

Speak politely in Portuguese; a simple 'Bom dia' or 'Olá' goes a long way. Use positions of respect like 'Senhor'/'Senhora' with older locals.

Safety Guide

Safety

Take standard travel precautions: keep valuables secure in crowded areas, avoid isolated beaches at night, use reputable transportation, and stay hydrated under the strong sun. Be aware of strong tidal currents in some beaches and never turn your back on large waves. Have travel insurance and carry emergency contacts, especially when venturing to more remote lagoons or dunes.

Tipping in Itarema

Ensure a smooth experience

Tipping Etiquette

Tipping is appreciated for good service, typically 5-10% in restaurants and 10-15% for guided tours or private services. In smaller eateries, rounding up the bill is common.

Payment Methods

Cash is widely accepted, especially in markets and small vendors. Cards are accepted at some restaurants and larger shops, but ATMs can be limited in rural areas; carrying local currency is advisable. Mobile payments are increasingly common in towns near Fortaleza.

Best Time to Visit

And what to expect in different seasons...

Summer

Hot and humid with strong Atlantic winds. Ideal for windsurfing and kiteboarding; afternoons can bring brief tropical downpours. Hydration and sun protection are essential; mornings are usually calmer and great for photos.

Autumn

Transition to the rainy season; humidity rises and some trails may be muddy. Coastal waters stay warm, and wildlife activity increases in lagoons; plan flexible outdoor times.

Winter

Dry and pleasantly warm with steady trade winds; excellent conditions for wind sports and beach exploration. Cooler evenings, so bring a light layer for nights.

Spring

Warm and sunny with periodic showers; a good shoulder season for outdoor activities and cultural encounters. Sea remains comfortable for swimming and snorkeling.

Nightlife Guide

Itarema at Night

The nightlife in Itarema is low-key and beach-focused, with small bars and casual live music along the waterfront. Expect relaxed evenings after sunset, often dominated by conversations, locally brewed drinks, and the occasional forró or samba-inspired set. For more bustling nightlife, many visitors travel to nearby Fortaleza or Jericoacoara, which offer larger clubs and a wider range of venues.

Hiking in Itarema

Immerse in an unforgettable hike.

Dunas de Guajiru coastal hike

Accessible dune trails offering sweeping coastal views and photo opportunities, best done with a guide.

Lagoa das Pedras trails

Lagoon side trails with birdwatching and calm waters; a gentle option for outdoor enthusiasts.

Trilha da costa entre Itarema e Guajiru

Coastal ridge walk connecting town and dune complexes; highlights sunrises and wide seascapes.

Airports

How to reach Itarema by plane.

Fortaleza Pinto Martins International Airport (FOR)

Major international gateway for the region; long drive to Itarema but serves as the primary access point from outside the area.

Jericoacoara Airport (JJD)

Smaller regional airport closer to the coast; convenient for travelers heading to nearby beaches and wind-sport hubs, often requiring a 4x4 transfer.

Getting Around

Walkability

Itarema’s town center is reasonably walkable, with markets, harbor, and restaurants within short distances. Reaching beaches like Guajiru typically requires a vehicle or local transport, and some beach access points involve sandy roads or longer walks from parked cars.

Demographics

Explore demographics in this area.

Fisherfolk and coastal communities

Residents who rely on small-scale fishing and coastal trades; traditional crafts and family-owned eateries are common.

Rural Cearense families

Agricultural and craft-oriented households that contribute to local markets and cultural practices.

Popular Sports

Explore popular sports in region.

Windsurfing

Long beaches with reliable winds; popular along Guajiru for all skill levels.

Kite surfing

Wind-friendly conditions complement windsurfing; many instructors operate in the area.

Beach soccer

Casual leagues and pick-up games are common on public beaches.

Transportation

Traffic

Traffic is typically light to moderate in town, with more vehicles on weekends and during tourist season. Public transportation is limited outside the main routes; a rental car or private transfers are the most practical way to reach beaches and dunes. Off-road sections to dune areas may require a 4x4 vehicle.

Accomodations

Find the best place to stay when visiting Itarema.

Dietary Restrictions

Tips for restricted diets.

Vegetarian

Opt for fresh fruit, rice and beans, veggie tempers with local produce; communicate plainly with cooks about avoiding fish stock and seafood-based sauces.

Health & Medical

Healthcare

There are basic health posts in Itarema for routine care and minor injuries. For more advanced medical services, residents and visitors typically travel to larger centers such as Sobral or Fortaleza, where hospitals and specialized clinics are available. Travel insurance is recommended for remote-area visits.

Discover Brazil

Read more in our Brazil 2025 Travel Guide.

Brazil Travel Guide