Things To Do
in João Pessoa

João Pessoa is a vibrant coastal city located in northeastern Brazil, known for its stunning beaches, rich cultural heritage, and lush parks. It is the capital of the state of Paraíba and boasts a unique blend of urban life and natural beauty. The city is famous for its historical architecture, including colonial churches and well-preserved buildings.

With a warm climate year-round, João Pessoa attracts visitors seeking both relaxation and adventure.

Day Trips

Spend a day exploring around

day 1
Day 1: Exploring the Beaches
morning
:

Start your day at Tambaú Beach, where you can enjoy a leisurely breakfast at a beachfront café and take a dip in the refreshing waters.

afternoon
:

Visit the famous Cabo Branco Beach, known for its stunning cliffs and unique landscapes. Relax on the sand or engage in water sports like paddleboarding.

evening
:

Head to the Mercado de Artesanato to shop for local handicrafts and souvenirs, followed by dinner at a nearby restaurant specializing in seafood.

day 2
Day 2: Culture and Nature
morning
:

Explore the historic district of João Pessoa, visiting the São Francisco Church, a baroque masterpiece with intricate architecture.

afternoon
:

Take a stroll through Parque Arruda Câmara, also known as Bica, where you can see native wildlife and enjoy the gardens.

evening
:

Experience the vibrant nightlife at the Bessa neighborhood, where you can find live music and bars serving local drinks.

Cost Guide

Prices

ItemPrice
🍽️Meal at a mid-range restaurant$15
🏨Hotel per night$50
🚌Public transportation fare$1
Coffee$3
🍺Local beer$4

Strengths and Weaknesses

  • Stunning beaches and natural beauty.
  • Rich cultural heritage and vibrant nightlife.
  • Friendly locals and a laid-back atmosphere.
  • Limited vegan dining options.
  • Occasional language barrier for non-Portuguese speakers.
  • Public transportation may not be as frequent.
  • "Olá" - Hello
  • "Obrigado/Obrigada" - Thank you (male/female)
  • "Por favor" - Please
  • "Desculpe" - Sorry
  • "Onde fica o banheiro?" - Where is the bathroom?

Places to Visit in João Pessoa

Visit one of these nice places.

Cabo Branco Lighthouse

An iconic landmark offering panoramic views of the coastline, perfect for sunset photography.

São Francisco Church

A stunning baroque church with intricate details, great for capturing historical architecture.

Tambaú Beach

Famous for its vibrant atmosphere and beautiful shoreline, ideal for capturing beach life.

Culinary Guide

Food in João Pessoa

João Pessoa offers a culinary experience rich in flavors and traditions, with an emphasis on fresh seafood and local ingredients.

João Pessoa Famous Food

Signature dishes, delicacies and famous food

Carne de Sol

A popular dish made of sun-dried beef, often served with beans and rice.

Must-Try!

Acarajé

Deep-fried black-eyed pea fritters filled with shrimp and spices, typically served as a street food.

Baião de Dois

A hearty dish made with rice, beans, and various meats, seasoned with herbs.

Food Markets

Explore local food markets

Mercado de Artesanato

A vibrant market where you can find local crafts, souvenirs, and food stalls serving regional delicacies.

Feira de São Brás

A bustling street fair offering a variety of street food, including local snacks and fresh fruits.

Climate Guide

Weather

João Pessoa has a tropical climate, characterized by hot temperatures and high humidity throughout the year. Average temperatures range from 25°C (77°F) to 30°C (86°F). The rainy season typically runs from June to August, with the driest months being September to December. Coastal breezes help moderate the heat, making it enjoyable for beach activities.

How to Behave

Tips on cultural norms and respectful behavior

Greeting

A friendly handshake or a hug is common when meeting someone new.

Dress Code

Casual attire is acceptable, but it's respectful to dress neatly when dining out.

Respect for Elders

Showing respect and courtesy to older individuals is an important cultural norm.

Safety Guide

Safety

João Pessoa is generally safe for tourists, but standard precautions should be taken. Avoid displaying valuables in public and stay in well-lit areas at night. It's advisable to use registered taxis or rideshare services rather than walking alone in unfamiliar areas.

Tipping in João Pessoa

Ensure a smooth experience

Tipping Customs

Tipping is generally expected in restaurants, usually between 10-15% of the bill.

Payment Methods

Credit and debit cards are widely accepted, but it's advisable to carry some cash for smaller establishments.

Best Time to Visit

And what to expect in different seasons...

Summer (December to February)

Expect hot and humid weather, perfect for beach activities and outdoor events.

Autumn (March to May)

The weather begins to cool slightly, making it a comfortable time for sightseeing and exploring.

Winter (June to August)

Cooler temperatures and occasional rainfall, which can be ideal for hiking and cultural activities.

Spring (September to November)

Warm and dry weather returns, suitable for outdoor festivals and beach outings.

Nightlife Guide

João Pessoa at Night

João Pessoa's nightlife is vibrant and diverse, with options ranging from beach bars to dance clubs. The Bessa and Tambaú areas are known for their lively atmosphere, featuring live music, DJs, and local drinks. Visitors can enjoy samba, forró, and other traditional Brazilian music styles in various venues, providing a taste of local culture and entertainment.

Hiking in João Pessoa

Immerse in an unforgettable hike.

Caminho dos Açudes

A scenic trail that offers beautiful views of the countryside and is suitable for hikers of all levels.

Serra da Borborema

Located slightly further from the city, this area features challenging trails with rewarding views of the surrounding landscape.

Airports

How to reach João Pessoa by plane.

Presidente Castro Pinto International Airport (JPA)

Located approximately 14 km from the city center, this airport serves domestic and international flights, making it the main gateway to João Pessoa.

Getting Around

Walkability

João Pessoa is relatively walkable, especially in areas like Tambaú and Cabo Branco, where visitors can easily stroll along the beachfront and explore shops and restaurants. Sidewalks are available, and pedestrian-friendly zones are common. However, some areas may require transportation to reach attractions that are further apart.

Demographics

Explore demographics in this area.

Indigenous Communities

Several indigenous groups reside in the region, contributing to the cultural richness of João Pessoa.

Afro-Brazilian Descendants

A significant portion of the population identifies as Afro-Brazilian, influencing local culture, music, and cuisine.

Popular Sports

Explore popular sports in region.

Football (Soccer)

The most popular sport in João Pessoa, with local teams and matches being a significant part of the city's culture.

Surfing

With its beautiful beaches, surfing is a popular activity among locals and tourists alike, especially at Praia do Jacaré.

Transportation

Traffic

Traffic in João Pessoa is generally manageable, but peak hours can lead to congestion, particularly in the city center. Public transportation options include buses and taxis, with rideshare apps also available. Biking is becoming more popular, and some areas have designated bike lanes.

Accomodations

Find the best place to stay when visiting João Pessoa.

Dietary Restrictions

Tips for restricted diets.

Vegetarian Options

Many restaurants offer vegetarian dishes, including salads and pasta, though vegan options may be limited.

Gluten-Free

Gluten-free options can be found in some restaurants, but it's advisable to check with the staff.

Health & Medical

Healthcare

Healthcare in João Pessoa is accessible, with public and private hospitals available. The public healthcare system may have long wait times, so many residents opt for private healthcare facilities, which offer quicker service. It's advisable for travelers to have travel insurance that covers medical expenses.

Discover Brazil

Read more in our Brazil 2025 Travel Guide.

Brazil Travel Guide